Back Again!

Yes, it is me again, Karen’s Husband.

The other day I typed about the business that I owned and the fact that shirts with the company logo helped with the image and making it a lot easier for customers, meeting you for the first time, to pick you out in a crowd. Delivering wheelchair vans at the Phoenix Airport wearing a shirt with the company name, sure helps.

Another area that is important is contact. Creating interest in the service of your company is really were it all begins. Without customers, no point in being there.

One of the biggest area of promotion is of course, after the Internet, the use of direct mail. One item that certainly helps is thermal labels . When Wheelchair Van Rental was up and running, for over 6 years, especially at first I did a lot of direct mail. And it was a great source of customers.